Design is at the center of each effort, with a look that has to be carried through at every stage.
Releases
Produced the music, designed the artwork and assets.
Distribution
Coordinated with digital and physical distributors to ensure product placement with various online stores (iTunes, Beatport), vinyl shops, as well as directly distributed through own Bandcamp and E-commerce site.
Social Media
Built and maintained artist and label social media accounts across multiple platforms. Used these sites for campaign promotion.
Event Production
Regularly produced and managed events.
Publicity
Developed media outreach that earned coverage with LA Weekly, Urb Magazine, XLR8R, Mixmag, Resident Advisor for various highlights, reviews, interviews, and podcasts.
Merchandise
Conceptualized, produced, and printed various brand-related clothing and accessories for sale and distribution. Managed digital visual merchandising, online sales, inventory, costs of manufacture, cost of shipping, packaging, and handling.
Service
Services offered for graphic design, web design, social media, and miscellaneous activities.
